Author:佚名 Update_time:21-02-24 17:10 Hits:382
[2020 CMF DESIGN AWARD]
Exclusive interview of winning work: TZZ DESIGN-Geely-ICON Whole Interior and Exterior Laser 3D Texture Engraving + Integrating Multiple CMF Solutions
GEELY DESIGN&TZZ DESIGN
Applicants: Kiki Hu, Rock
Organizing Committee of CMF DESIGN AWARD : First of all, congratulations to TZZ DESIGN-Geely-ICON Whole Interior and Exterior Laser 3D Texture Engraving + Integrating Multiple CMF Solutions for winning the 2020 CMF DESIGN AWARD, and share the story behind the works with us and introduce the winning product.
TZZ DESIGN:
In the design of the texture of the whole vehicle, ICON uses a geometric technology texture with a sense of science and technology and a sense of futuristic technology, uses a laser 3D texture engraving finishing. At the same time, the interior fabric is made of light-touch materials, and through the combination of different color levels, it create a multi-dimensional space with orderly light and dark, virtual and real interaction, dynamic visual effects, and provide users with a more technologically cool and cool experience.
Highlights of the laser texture for the interior and exterior of the vehicle: geometric technology texture + soft touch material + spray-free two-color injection molding + interior atmosphere light, creating a sense of comfort, futuristic and science fiction.
The ingenious combination of laser geometric technology texture and stitched leather texture, using soft touch TPE material and transparent PC material, two-color two-material injection molding and spray-free process, combined with the interior atmosphere light effect, multiple levels of vision and tactile enhance the overall product perception quality.
TZZ DESIGN is one of the world's most professional modern high-tech texture enterprises in the field of automotive interior and exterior decoration, 3C electronic appliances and other fields of product appearance texture research and development, laser 3D texture laser engraving and etching processing.
TZZ DESIGN, J&F Krüth GmbH of Germany and Custom Etch of the United States formed the Global Laser Group (GLG) to form a complete solution for global R&D design and product surface texture processing. Auto OEM customers served by TZZ DESIGN include: Mercedes-Benz, BMW, Audi, Volkswagen, Geely, Great Wall, SAIC, GAC, Changan, FAW, BAIC, etc. The 3C electronic appliances and other industry customers served by TZZ DESIGN include: Huawei, Lenovo, HP, DELL, Logitech, Amazon, AUX, LEXY, ECOVACS, etc.
Organizing Committee of CMF DESIGN AWARD: Can you tell us about your company's CMF department? For example: Approximately when was it established? Group background? Attention? Main work etc.
TZZ DESIGN: The CMF team of TZZ DESIGN was established in 2012 to provide terminal OEM customers in various product fields with customized design and development services for product appearance texture design. Most of the designers in the team graduated from art design related majors, with good professional design skills and rich project design implementation experience.
TZZ DESIGN has invested a lot of resources in CMF R&D and design, and has close contact and cooperation with major terminal OEM customers; it has carried out in-depth research with Shanghai Jiaotong University Color Trend Institute, Tongji University, Jiangsu University, Central South University and other well-known universities Academic exchanges and industry-university-research cooperation; with professional design companies such as Yang Design, Ikona, Alte, Longchuang, etc.; with Yanfeng, Yanfeng Bioo, Faurecia and other well-known product suppliers; with Covestro, Jin Hurili, Plite and other raw material companies have joint development projects with paint companies such as Makaiweiqi, Hongtai Technology, Matsui Chemical, and Schmec; and well-known partners in the industry such as Luotu Technology, Galvanoform, KTX, and KURZ. Implementation experience.
Therefore, we attach great importance to participating in the international CMF design conference, communicating and discussing with more outstanding companies, conducting in-depth exchanges and cooperation with partners from all walks of life, joint research and development of innovative designs, and adding icing on the cake to the vigorous development of the CMF industry.
Organizing Committee of CMF DESIGN AWARD: How do you pay attention to the CMF DESIGN AWARD? What's your intention of participating in CMF DESIGN AWARD?
TZZ DESIGN: TZZ DESIGN learned about the CMF DESIGN AWARD from the International CMF Design Conference Forum, and actively participated in the selection, hoping to show its excellent CMF case works on such a professional and authoritative platform, and communicate with more industry experts and designers friends. , to discuss the value enhancement of CMF field together.
Winning the 2020 CMF DESIGN AWARD is a high recognition of our product design and technical quality. We will continue to uphold our original intentions, continue to innovate, and forge ahead!
Organizing Committee of CMF DESIGN AWARD : Your message to CMF DESIGN AWARD.
TZZ DESIGN: Mount Tai does not allow the soil, so it can grow; rivers and seas don’t choose small streams, so they can grow deep. I wish CMF DESIGN AWARD to be better and better, to become the vane of the CMF industry and attract more outstanding partners to join.
Song of CMF
Author: Tai Bai Yi Ren (Xu Yong)
Color materials and textures,
Complement each other and not separate.
not stick to one pattern and renewal,
It can be exquisite and superb.
Wonderful review of some scenes:
The 2021 CMF DESIGN AWARD are being collected, and manufacturers and designers from all over the world are welcome to register. CMF DESIGN AWARD 2021 registration application form[click to download], after completing the application form, send the entry to this mailbox: award@cmfdesign.net.
Further reading recommended:
2020 CMF DESIGN AWARD·Award Ceremony Review
2018 CMF DESIGN AWARD | Awarding Ceremony and appreciation of award-winning works
2017 CMF DESIGN AWARD | Appreciation of award-winning works
Evaluation of previous winners:
The CMF Design Award was introduced and launched for the first time to the audience and gives a special honour to the sensorial and aesthetic design of products.
CMF is until now an underrated and sometimes marginally treated component of good design. But facing the overcrowded and fast changing market full of hundreds of brands and products, the visual and haptic design is more important than before.
About the CMF DESIGN AWARD
CMF DESIGN AWARD：
is the first global special award dedicating to CMF (color, material, finishing, pattern), which aims to promote people's awareness of CMF design, to improve people's recognition and attention to CMF design, and to think commonly about the innovative value, social value, humanistic value and commercial value of CMF design.
For designers, the CMF DESIGN AWARD is an upgrade of professional level and career; for enterprises, the CMF DESIGN AWARD is a proof of quality and R & D strength, and a guarantee of design quality recognized by the media.
CMF DESIGN AWARD is evaluated by the judges of the world's famous experts from design, industry and research institutions. It will be a design feast, a unique marketing tool, and have more value to be explored by the participants.
Candidacy
The products, designed and developed by global manufacturers and designers in the color, materials, molding process, surface treatment, pattern texture, five senses and other elements related to CMF design，CMF innovation, mass-producible and achievability, can be registered.
The marketing time of the participated products cannot exceed 3 years (Which means the regular registration date couldn’t exceed 3 years since the product launch date). The number of products that registered by each participant/enterprise is not limited.
Scope of Participation
Products (Auto Makers):
automobile, home appliances, home furnishings, mobile / consumer electronics, clothing, packaging, cosmetics, shoes, hats, bags, medical devices, robots, intelligent hardware, aircraft, ships, trains & high-speed rail, jewelry, toys, gifts, traditional crafts, lighting, textiles, baby products, sports / outdoor products, game hardware / virtual reality technology products、building / interior space, etc.
Samples (suppliers):
materials, processes, equipment, technology, raw materials, consumables, color tools (color cards, color instruments, color equipment), etc. Materials such as: plastic, metal, ceramics, glass, rubber (elastomer), membrane material (membrane), chemical industry (coating, ink, dye,), textile (fabric,), leather (natural, artificial leather), plate (color board, household board, composite board, aluminum plastic board, fireproof board, ceiling board, etc.), paper (decorative paper), consumables (powder, liquid, wheel) , composite materials.
Evaluation Criteria
A panel of distinguished experts from design, industry and research institutes around the world will review each participation works fairly and rigorously.
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Innovation |
Whether there is innovation in CMF design; Whether there is promotion, innovation extension and transformation of single element or multi-element of CMF in the application of existing products, similar products in existing industries or cross-industry products; The innovations of elements of vision, touch, taste, hearing, and smell, etc. |
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Aesthetic |
Whether there is a pleasing sensibility in CMF design presentations. |
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Functionality |
Whether CMF design can meet the requirements of testing, operation, use, performance, safety and maintenance of the product. |
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Implement |
Whether CMF design can be achieved and implemented by modern technology, material technology, engineering technology, production cost, batch quality, industrial chain. |
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Environmentality |
Whether the material selection, manufacturing process and energy consumption of the product are controlled in an appropriate ratio. Compared with the similar products, whether the products own more environmentally friendly value, whether the handling and recycling of the product is considered to be improved. |
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Affectivity |
Besides the practical use of the product, if the CMF design of the product can provide emotional, psychological feelings and experiences. |
Award Establishment
Not only the excellent products and creativity of the terminal brand are commended, but also the contribution of the excellent suppliers to the industrial development.
Award Winning Service
The award is a fantastic start. Award Committee provides the winners with a follow-up service that maximizes publicity and promotes the award-winning design to be the focus of all circles.
1.Online Display——The winning works will be displayed online via the official website of CMF DESIGN AWARD.
2.Trademark Authorization——The winning works are authorized to use the uniform trademark of the CMF DESIGN AWARD.
3.Awards Ceremony——The winning team or individuals will be invited to participate the CMF DESIGN AWARD Ceremony.
4.Product Exhibition——The awarded works will be exhibited at the International CMF Design Conference.
5.Subsequent Application Preferential Policy——The award-winning team or individuals will gain a certain preferential treatment in next session of award application.
6.Media Services——After winning the CMF DESIGN AWARD, the work will gain more media exposure and attract more media attention. CMF DESIGN AWARD Committee will leverage the cooperation medias to provide winning work with more media exposure and attentions.
List of important dates in 2021
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Date |
Important issues |
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January 1, 2021 |
Start registration |
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August 31, 2021 |
Deadline of Preferential registration |
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September 30, 2021 |
Deadline of general registration |
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October 08, 2021 |
Works will be publicized on the official website and WeChat Subscription online media. |
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October 09-14, 2021 |
Preliminary evaluation meeting, selection and release of works in and out of the enclosure |
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Before October 22, 2021 |
Send the products to Participate in physical evaluation |
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October 23-29, 2021 |
The final evaluation meeting will select winning works |
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October 30, 2021 |
Award notice |
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November-December 2021 |
Award ceremony, award works exhibition, media report |
Winning Results
The Organizing Committee of the CMF DESIGN AWARD will contact the selected enterprises / individuals according to the preliminary evaluation results of the judges, and the candidates will send the prototype to the undertaker (if the size of the prototype is too large, the components / functional models that accurately reflect the CMF design of the product can be submitted), and the judges will conduct the on-site final evaluation.
Previous Awards:
You can login the official website of the Award：http://www.cmfdesignaward.com
ORGANIZATION (ranking in no order)
ORGANIZER
Organizing Committee of CMF DESIGN AWARD
ORIGINATING INSTITUTION
GUIDANCE AGENCY
Guanghua Design Foundation
World Green Design Organization
UNDERTAKING AGENCY
SUPPORT ORGANIZATION
Want to learn more about
"CMF DESIGN AWARD 2021"
Information or entry
Please pay attention to:
【Official public platform of CMF DESIGN AWARD】
You can also add wechat of working group for manual consultation.
【Wechat of CMF DESIGN AWARD Working Group】Scan and add wechat of staff
Or please login the official website of the grand prize
http://www.cmfdesignaward.com
To know
If you have any questions about registration, please contact:
CMF DESIGN AWARD. Working Group
Tel：0755—33964539
Mobile: 185 6572 5894 (the same as wechat)
Email: award@cmfdesign.net
Note: the organizing committee has the right of final interpretation and judgment for this activity. If there is any dispute over works, you can call the organizing committee to report it, and provide corresponding evidence as evidence (such as relevant documents of plagiarized works). Once verified, the qualification, certificate and trophy of the winner will be cancelled.
