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2021 CMF DESIGN AWARD. Application Commentary | Organizing Committee

Author:佚名   Update_time:21-07-06 17:01    Hits:132






As a new type of international design competition, the "CMF DESIGN AWARD" has established relevant benchmark products for CMF design innovation, and has played a guiding role in the development of the CMF industry. At present, the 2021 CMF DESIGN AWARD is in the process of applying for works. The companies or individuals that apply for the award for the first time have related questions about how to declare the CMF DESIGN AWARD, how to fill in the materials, and how to express the product. Now the Organizing Committee of CMF DESIGN AWARD will be special answers to how to declare awards.



[1] What types of products are suitable for declaration?

 

All physical products can be declared, and the subject of declaration can be an individual or an enterprise.



[2] Can I participate even if it is not a finished product?

 

The CMF DESIGN AWARD has pioneered two major review types: product category and sample category. It not only commends outstanding product brands, but also outstanding suppliers.

 

That is, the declared works can be finished products, such as automobiles, mobile phones, home appliances, furniture, daily necessities, consumer goods, etc.; it can also be parts, samples, materials, equipment, finishing, technology, such as fabrics, leather, metal, glass, film, paper, paint, dye, new technology, equipment, etc.



[3] What are the qualifications for declaration?

 

There are two specific product declaration qualifications:

 

(1) The products, designed and developed by global manufacturers and designers in the color, materials, molding process, surface treatment, pattern texture, five senses and other elements related to CMF design,CMF innovation, mass-producible and achievability, can be registered. 

 (2) The marketing time of the participated products cannot exceed 3 years (Which means the regular registration date couldn’t exceed 3 years since the product launch date). The number of products that registered by each participant/enterprise is not limited.



[4] How to fill in the application materials?

 

Download the declaration template on the official website of the CMF DESIGN AWARD (http://www.cmfdesignaward.com), or add the award working group staff WeChat (CMFAWARD) to request the declaration template, fill in the corresponding information as required, and ensure that the professional expression is clear, logical. The board is beautiful and the language organization is smooth.



[5] Is there any difference between CMF DESIGN AWARD and industrial design award application?

 

CMF design competitions and industrial design competitions have differences in the dimension and direction of evaluation. When filling in the application materials for the CMF DESIGN AWARD, it is important to highlight the specific innovations that the product has made in the "CMF Design".



[6] What is the mechanism of award judging?

 

The CMF DESIGN AWARD evaluation mechanism is classified into two rounds.

 

The first round, electronic preliminary evaluation: evaluation experts conduct professional evaluation on the application materials submitted by the applying enterprise or individual. Products with actual innovations in the CMF design dimension are reviewed and entered into the physical review.

 

Note: In the initial evaluation stage, products that lack innovation in the CMF design field will be eliminated. Therefore, when filling in the application materials, it is necessary to accurately state the specific innovations and thinking made by the product in the CMF design, so as to avoid being unable to enter the final evaluation stage due to unclear expressions. The organizing committee encourages to use rational thinking to talk about specific data, implementation, difficulty of research and development, specific problems faced, how to solve problems, and what work has actually been done to develop this product. Avoiding hollow, metaphysical, pure art and culture, and artistic conception.

 

The second round, final evaluation of physical objects: the works that pass the preliminary evaluation will receive notification from the organizing committee, and mail the physical products to the address designated by the organizing committee for physical evaluation.

 

Note: The physical review experts come from different fields and industries, and represent professional authority in different dimensions. Specifically, such as: automotive experts, home appliance experts, 3C experts, home furnishing experts, material experts, finishing experts, color experts, design experts, experts in different fields will give professional scores in different dimensions to ensure the professionalism of the review, and the real objects will be reviewed by experts product. The final evaluation experts will conduct a comprehensive professional evaluation based on the application materials and actual objects to ensure the authenticity of product innovation.



[7] What are the evaluation criteria?

 

The review is divided into six major elements: innovation, aesthetics, functionality, implement, environmentality, and affectivity. See the evaluation criteria for details, and it is recommended to read carefully.



[8] The direction advocated by the organizing committee

 

(1) The product solves related problems.

For example, specific problems faced by a certain industry and a certain type of product are solved. The problem is real, and the product solution is reasonable.

(2) Product innovation has been put into corresponding practice.

For example, specific resources such as specific human resources, material resources, brain power, time, expenses, social resources, supply chain, equipment, technology, etc. need to be invested in the development of a certain product, for thinking, analysis, verification, realization, and solution.
 

(3) The product creates a high-quality experience.

Products provide users, consumers, audiences, etc. with a high-quality experience, which includes senses, emotions, and psychology.
 

(4) The product has formed a good social effect.

Effects include economic effects, professional effects, industry effects, etc.
Such as stimulating new markets, leading industrial development, realizing economic growth, promoting industry development, and industrial development; changing inherent views, expanding new cognitive boundaries, and developing new thinking; protecting health, saving resources, and green development.

(5) Products can be batched and commercialized to serve the public.

The product can be applied in a certain period of time. Or based on the technology or product, the extended product can be applied to life.


Organizing Committee of CMF DESIGN AWARD

July 2021






2021 CMF DESIGN AWARD is being solicited
Details are as follows:


About the CMF DESIGN AWARD


CMF DESIGN AWARD

is the first global special award dedicating to CMF (color, material, finishing, pattern), which aims to promote people's awareness of CMF design, to improve people's recognition and attention to CMF design, and to think commonly about the innovative value, social value, humanistic value and commercial value of CMF design.


For designers, the CMF DESIGN AWARD is an upgrade of professional level and career; for enterprises, the  CMF DESIGN AWARD is a proof of quality and R & D strength, and a guarantee of design quality recognized by the media.



CMF DESIGN AWARD is evaluated by the judges of the world's famous experts from design, industry and research institutions. It will be a design feast, a unique marketing tool, and have more value to be explored by the participants.




Candidacy


The products, designed and developed by global OEMs, manufacturers, suppliers, designers in the color, materials, molding process, surface treatment, pattern texture, five senses and other elements related to CMF design,CMF innovation, mass-producible and achievability, can be registered. 


The marketing time of the participated products cannot exceed 3 years (Which means the regular registration date couldn’t exceed 3 years since the product launch date). The number of products that registered by each participant/enterprise is not limited.




Scope of Participation


Products (Auto Makers):

automobile, home appliances, home furnishings, mobile / consumer electronics, clothing, packaging, cosmetics, shoes, hats, bags, medical devices, robots, intelligent hardware, aircraft, ships, trains & high-speed rail, jewelry, toys, gifts, traditional crafts, lighting, textiles, baby products, sports / outdoor products, game hardware / virtual reality technology products、building / interior space, etc.



Samples (suppliers): 

materials, processes, equipment, technology, raw materials, consumables, color tools (color cards, color instruments, color equipment), etc. Materials such as: plastic, metal, ceramics, glass, rubber (elastomer), membrane material (membrane), chemical industry (coating, ink, dye,), textile (fabric,), leather (natural, artificial leather), plate (color board, household board, composite board, aluminum plastic board, fireproof board, ceiling board, etc.), paper (decorative paper), consumables (powder, liquid, wheel) , composite materials.




Evaluation Criteria


A panel of distinguished experts from design, industry and research institutes around the world will review each participation works fairly and rigorously.


Innovation

Whether there is innovation in CMF design; Whether there is promotion, innovation extension and transformation of single element or multi-element of CMF in the application of existing products, similar products in existing industries or cross-industry products; The innovations of elements of vision, touch, taste, hearing, and smell, etc.

Aesthetic

Whether there is a pleasing sensibility in CMF design presentations. 

Functionality

Whether CMF design can meet the requirements of testing, operation, use, performance, safety and maintenance of the product. 

Implement

Whether CMF design can be achieved and implemented by modern technology, material technology, engineering technology, production cost, batch quality, industrial chain. 

Environmentality

Whether the material selection, manufacturing process and energy consumption of the product are controlled in an appropriate ratio. Compared with the similar products, whether the products own more environmentally friendly value, whether the handling and recycling of the product is considered to be improved. 

Affectivity

Besides the practical use of the product, if the CMF design of the product can provide emotional, psychological feelings and experiences.




Award Establishment


Not only the excellent products and creativity of the terminal brand are commended, but also the contribution of the excellent suppliers to the industrial development.





Award Winning Service


The award is a fantastic start. Award Committee provides the winners with a follow-up service that maximizes publicity and promotes the award-winning design to be the focus of all circles. 


1.Online Display——The winning works will be displayed online via the official website of CMF DESIGN AWARD. 

2.Trademark Authorization——The winning works are authorized to use the uniform trademark of the CMF DESIGN AWARD. 

3.Awards Ceremony——The winning team or individuals will be invited to participate the CMF DESIGN AWARD Ceremony. 

4.Product Exhibition——The awarded works will be exhibited at the International CMF Design Conference.

5.Subsequent Application Preferential Policy——The award-winning team or individuals will gain a certain preferential treatment in next session of award application. 

6.Media Services——After winning the CMF DESIGN AWARD, the work will gain more media exposure and attract more media attention. CMF DESIGN AWARD Committee will leverage the cooperation medias to provide winning work with more media exposure and attentions.




List of important dates in 2021


Date

Important issues

January 1, 2021

Start registration

August 31, 2021

Deadline of Preferential registration

September 30, 2021

Deadline of general registration

October 08, 2021

Works will be publicized on the official website and WeChat Subscription online media.

October 09-14, 2021

Preliminary evaluation meeting, selection and release of works in and out of the enclosure

Before October 22, 2021

Send the products to Participate in physical evaluation

October 23-29, 2021

The final evaluation meeting will select winning works

October 30, 2021

Award notice

November-December 2021

Award ceremony, award works exhibition, media report




Winning Results


The Organizing Committee of the CMF DESIGN AWARD will contact the selected enterprises / individuals according to the preliminary evaluation results of the judges, and the candidates will send the prototype to the undertaker (if the size of the prototype is too large, the components / functional models that accurately reflect the CMF design of the product can be submitted), and the judges will conduct the on-site final evaluation.


With the principle of fairness, impartiality and openness, the Organizing Committee of the CMF DESIGN AWARD will publish the competition schedule and final award results in the official website, official platform and relevant communication platform.



Previous Awards:

You can login the official website of the Award:http://www.cmfdesignaward.com




ORGANIZATION (ranking in no order)


ORGANIZER

Organizing Committee of CMF DESIGN AWARD


ORIGINATING INSTITUTION

Organizing Committee of international CMF Design Conference
CMF Design Organizations
Shenzhen Samy Design Research Co., Ltd.
Guangzhou Design Week

GUIDANCE AGENCY

Guanghua Design Foundation
World Green Design Organization


UNDERTAKING AGENCY

Shenzhen Samy Design Research Co., Ltd.
CMF Design Organizations


SUPPORT ORGANIZATION

Guangdong Industrial Design Association
Shenzhen Design Federation
Guangdong Industrial Design Innovation Service Union
Guangzhou Industrial Design Promotion Association
Academy of Arts & Design of Tsinghua University
Wuhan University
Huazhong University of Science and Technology
School of Industrial Design of Nanjing University of the Arts
School of Art and Design of Wuhan University of Technology,
School of Design of Jiangnan University
School of Industrial Design of Guangzhou Academy of Fine Art
Research Center of Color Design of Beijing Institute of Fashion Technology
School of Design and Arts of Beijing Institute of Technology
Chengdu University College Of Chinese & Asean Arts 
Kapok Design Award China
Swedish NCS Natural Color
Germany RAL Color
WGSN China
Science and Technology Commission for ACMT Materials
PIMA-CN China Powder Injection Molding Union





Want to learn more about

"CMF DESIGN AWARD 2021"

Information or entry

Please pay attention to:


【Official public platform of CMF DESIGN AWARD】



You can also add wechat of working group for manual consultation.

【Wechat of CMF DESIGN AWARD Working Group】Scan and add wechat of staff

Or please login the official website of the grand prize

http://www.cmfdesignaward.com

To know





If you have any questions about registration, please contact:

CMF DESIGN AWARD. Working Group

Tel:0755—33964539

Mobile: 185 6572 5894 (the same as wechat)

Email: award@cmfdesign.net


Note: the organizing committee has the right of final interpretation and judgment for this activity. If there is any dispute over works, you can call the organizing committee to report it, and provide corresponding evidence as evidence (such as relevant documents of plagiarized works). Once verified, the qualification, certificate and trophy of the winner will be cancelled.